Case Studies
Detailed and In-Depth Case Studies of Our Diverse Range of Clients
Testimonials are great. They provide us with a summary of a client’s experience, in their own words. But there’s something unique about case studies – They provide a window into the mind of the coach! Tap on the expander boxes below for detailed summaries of the various clients that we’ve worked with, their main sticking points, their goals, and how we helped them to achieve their desired outcomes.
Aaron C.
26 years old
Graduate Student, New York
When I first spoke with Aaron, I could tell, immediately, that he was very skeptical about working with me; he wasn’t sure if I was really hearing him – if I was truly willing to work with him on his terms. He was adamant about trying to win over a woman that he
was particularly interested in. I had to be honest with him: after listening to his backstory, I wasn’t optimistic about our chances of winning her over. He’d already had several interactions with her through a networking group, and, by my measure, she wasn’t showing much interest. After making no promises that we would succeed, I agreed to give it our best go, but also made him agree that we would simultaneously build up his overall understanding of the dating game, and that he’d attempt to date some other women – something that would only increase his chances of success with his crush.
“You promise me that we’re going to try win her over? You’re not just saying that to sell me?”
I’ll never forget that final moment of apprehension.
Like many men that seek out my services, Aaron had taken training with several other coaches. He was promised individualized attention, but he ended up being thrown into group training events, and getting lost in the crowd – his voice drowned out by the squeakier wheels of the group. I’m not against group coaching; I offer many group programs myself, and, for many clients, they’re the best solution. Not for a guy like Aaron, though.
Aaron was/is a Modern Orthodox Jew; thus, he needed his training to be dialed in just right. He was observant, and steadfast in his faith. While understanding women more broadly is something that such a client would still benefit from, the details made a world of difference for him. After a few months of training with me, the first woman that he landed a date with later became his future wife. I was even invited to the wedding, but couldn’t make it due to work obligations, distance, and, at that time, COVID restrictions.
Jim R.
63 years old
Retired, Los Angeles CA
Jim reached out to us after having a frustrating go at online dating. He was divorced, retired, not very tech savvy, and felt that he never really dialed in his game, in his younger years. He even admitted that he still had a ton of irrational fears around talking…
to women. It was showing in his online messages. While he was a very gifted communicator in real life, his messaging skills were off, to say the least. Due to his good looks, he was still managing to land quite a few dates, though. Second dates? Not so much.
He ended up signing up for some remote training with me. We tweaked his profiles, polished up his messaging, and I gave him a simplified structure to use for his dates. It immediately made a world of difference.
Jim’s biggest sticking point? Timing. He was sexualizing interactions way too fast – offending many women in the process. While I’m all for people being upfront with their intentions, there’s also such a thing as being too upfront, too soon, and creeping a lot of women out in the process.
David W.
47 years old
Entrepreneur/Real Estate, Los Angeles CA
David is an interesting type of client. He comes back to me, again and again, when his game needs a tune-up. David is “into” this stuff; he loves learning about the dating game, refining his skills, and pushing himself as far as he can. He’s read loads of books,
watched thousands of hours of videos, and he’s taken training with many well-established coaches. He tells me that I’m the “best of the best”, to which I always reply, “That’s a very subjective statement.”
I do not claim to be the best, #1, or “top”, of my field. I’ll let others make those judgments. I also don’t take pleasure in bashing my competitors. But, I will say this: I’ve known, for many years, that there are much less qualified coaches than me, marketing themselves as the leaders in our field, strictly based on sales, clicks, followers on social media, and many other vanity metrics. The two main things that I think separate me from those coaches are my ability to work with very tough clients – the guys that are at rock bottom, and need a lot of individualized attention – and my ability to work with guys that are more experienced. I can take clients that are intermediate, and get them to advanced. And, I can take guys that are advanced, and push them even further.
A client like David – someone with an intermediate/advanced understanding of the game – would probably make a better coach than a good chunk of my competitors.
David’s biggest sticking points: He snaps back to his old ways. As permanent of a transformation as I try to make with guys, old habits die hard. He gets caught up in work, makes excuses for not putting himself out there, and his anxiousness gets the better of him. What a long way he’s come, though. I’ve been training him, off-and-on, for roughly six or seven years now.
Bradley M.
30 years old
US Navy, San Diego CA
Bradley is another case of a great looking guy with a big heart, but with low self-esteem. Smart, hard-working, physically fit, family-oriented – Bradley’s a “total package” kind of guy, but, in spite of a lot of mainstream advice, being an overall great guy…
doesn’t always lead to women showing up. We still have to play the game; we have to flirt; we have to try. Like many men, Bradley has crippling approach anxiety; he just can’t seem to bring himself to start conversations with women that he’s attracted to. In that same vein, he even has a hard time expressing romantic interest within his social circles. He’s left with the women that pursue him (there are quite a few), and he often finds himself not fully being into them.
Conversation skills, flirting, playful teasing, knowing how to move an interaction forward – none of these are an issue for him, once he breaks the ice and gets in his zone.
I’m glad that Bradley mentioned that I’m “more than just a pickup artist” in his testimonial. I know the dating game inside and out, am constantly building on my knowledge, and that includes my knowledge of pickup. As a matter of fact, one of my best friends, and business associates, is none other than “the” original pickup artist – Mystery – from the hit VH1 show, “The Pickup Artist”.
What separates me from the majority of pickup artists? I’m not afraid to call out bad behavior when I see it. We seem to live in a binary world – “You’re on our side or the other side!” This type of thinking spills over into the dating coaching arena, as well. On one side, we have the “savior” coaches; they’re here to rescue men from the evil spell they’ve been put under by PUAs (pickup artists). On the other side, is the pickup community – middle fingers in the air: “We don’t care what any of you think!”
Forgive me, but I think both sides are playing business politics – using one another as scapegoats.
For now, I’m going to digress on this topic, but I’ll leave you with this: Honesty, integrity, and respect for women is paramount to my life – not just buzzwords that act as a veneer for my business. There is a best-of-both-worlds solution that I bring to the table, incorporating aspects of technical pickup with strict adherence to a moral code.
Daniel H.
28 years old
Sales, Dallas TX
Daniel is a rare success story. Like many men, he had a woman of particular interest that he wanted to win over, and he wanted to stack the deck in his favor, as much as he possibly could. There was a problem: She lived in another state. It’s hard enough to win
over a crush when she lives two doors down, let alone halfway across the country.
After giving Daniel my normal spiel about not guaranteeing results, he signed up to train with me, and we got to work. We developed a strategy for him to visit his hometown again, ask her to hang out, and run some game – some new and improved game. If there was any potential, we’d carefully winch it out.
Low and behold, it worked. I don’t even know how much credit I can take for this one, because she seemed to feel the same way. She liked him. She’d always liked him – since college. After their rendezvous while he was home for the holidays, she was also wondering, “Why not more?” Well, there was plenty more to go around – love, that is. The began a long-distance relationship, eventually moved in with one another, and had what sounds like a pretty awesome two-year relationship together.
Ultimately, things didn’t work out, but Daniel learned a ton from the experience. I know, because he hit me up about a year after the breakup to tell me all about it, and to help him win over his latest crush – a woman that he was in graduate school with.